This spring represents a great opportunity for anyone dreaming of seeing their idea become a commercial reality. Turtle Mat is giving one budding inventor, entrepreneur, or designer the chance to have their idea brought to life. Entrants can submit any innovative product idea that they think would be a great match with the Turtle Mat product range.
As an industry-leader, here at Turtle Mat we are looking to extend our consumer offering and share our expertise. As part of the deal, the winner will have the chance to enter into an exclusive arrangement with us and market their product through Turtle Mat, both directly and as part of our nationwide retailer network.
We have also joined forces with D2M Innovation, Coller IP, and Brand Refinery, so the winner will receive full support to develop, protect, market and sell their product, as well as receive widespread PR and media coverage.
The competition opens April 1st 2014 and runs throughout the month of April. After the deadline, twenty candidates will be shortlisted and a final ten will be selected to pitch their ideas to the competition panel, “Dragon’s Den” style.
As our Commercial Director Susan Leaver explains, the competition is an exciting part of our 20th anniversary celebrations: “Turtle Mats are designed and made in the UK and we are passionate about supporting British entrepreneurship. When the Turtle Mat was launched 20 years ago it was seen as an innovation of its day. We want to impart the marketing skills and retail knowledge we have gained over the years combined with the expertise of our project partners, to give the next big idea the platform to succeed.
“We aren’t necessarily looking for a completed concept and would welcome applicants to enter even if their idea was in the early stages of development. That is the benefit of having our project partners on hand, they will be able to support and help develop it into a highly successful consumer product.”
The competition is free to enter and up to three entries can be made per entrant. This is open to those aged 18 & over.
For more information and to submit your entry, visit the Project Hatchling website here: http://www.projecthatchling.co.uk/
